Based on my Senior VP’s response I could tell he wasn’t happy. I learned a valuable lesson that day. If you don’t know whether or not you achieved your objectives after the meeting, then your goals weren’t specific enough.
I explain the three questions you need to ask yourself before speaking. You need these answers before you can construct your best message… together these three make up your purpose.
In business we’re all used to the process of setting goals. If you’re in sales, you have an annual quota. If you’re a project manager, you have project milestones and goals. If you’re a senior leader, you set quarterly and annual strategic goals for your organization. Without setting specific goals, how will you ever know if you accomplished your task?
Until next week,
Russ
Russ Peterson Jr.
Co-founder, iSpeak
